Research AwardsGrants for ResearchAAA Research Fellowship Competition Members of the Academy are eligible to apply for annual research fellowship grants offered by the AAA. Grants are available to both junior and senior faculty members, and submissions are evaluated by the AAA Research Committee. Winners are expected to grant the Journal of Advertising (JA), Journal of Current Issues & Research in Advertising (JCIRA), or Journal of Interactive Advertising (JIAD) the right of first refusal on the primary paper resulting from the research. Recipients will receive half of the award at the time of selection and the other half when the paper is submitted to the JA, JCIRA, or JIAD. Winners | Detailed Instructions AAA Research Fellowship Competition on Industry Self-Regulation & Socially Responsible Advertising Practices In 2025, the American Academy of Advertising announced the Temerlin Advertising Institute research grant for professors, advertising professionals, and doctoral students, undertaking research focused on Industry Self-Regulation and Socially Responsible Advertising Practices. The focus of the research must be in line with stated conceptual definitions (see below) but in general should advance our knowledge and practice of Industry Self-Regulation and Socially Responsible Advertising Practices with the potential for publication in the Journal of Advertising (JA), Journal of Current Issues & Research in Advertising (JCIRA), or Journal of Interactive Advertising (JIAD). Winners | Detailed Instructions AAA Doctoral Dissertation Competition The American Academy of Advertising (AAA) Doctoral Dissertation Competition exists to promote doctoral research in advertising. Any topic in advertising may be addressed. Winners are expected to grant the Journal of Advertising (JA), Journal of Current Issues & Research in Advertising (JCIRA), or Journal of Interactive Advertising (JIAD) the right of first refusal on any papers resulting from the dissertation. Recipients will receive half of the award at the time of selection and the other half when the dissertation is defended successfully. Winners | Detailed Instructions AAA Non-Dissertation Research Competition for Graduate Students The American Academy of Advertising (AAA) Non-Dissertation Research Competition for Graduate Students promotes doctoral students’ research in advertising. Any topic in advertising may be addressed. Winners are expected to grant the Journal of Advertising (JA), Journal of Current Issues & Research in Advertising (JCIRA), or Journal of Interactive Advertising (JIAD) the right of first refusal on any papers resulting from the dissertation. Recipients will receive half of the award at the time of selection and the other half of the award when the completed paper is submitted to the JA, JCIRA, or JIAD. Winners | Detailed Instructions AAA Dunn Memorial Fund Competition for Global Advertising Research This award, established in memory of S. Watson Dunn, is intended to fund future graduate student research projects in the area of global advertising. The Research Committee reviews competitive research proposals submitted by AAA members. Proposals must be received by the Chair of the Research Committee. Receipt of submissions will be confirmed via email. Submissions will be accepted only electronically via email to the Chair of the Research Committee. Winners | Detailed Instructions AAA Best Purpose Advertising Conference Paper The American Academy of Advertising (AAA) Best Purpose Advertising Conference Paper Award Competition promotes strategic communication research that positively impacts purpose goals. Purpose advertising employs strategies and campaigns that highlight a company’s dedication to social, ethical, or environmental causes, rather than merely promoting their products or services. Purpose requires advertising and strategic communication practitioners to think beyond the traditional outcomes of sales, message exposure, and public opinion but to align the brand with values that resonate with consumers, thereby fostering deeper connections and loyalty, and making a positive contribution to society.
Please email your submission materials and all questions to the Chair of the AAA Research Committee. Dr. Mark Yim
AAA-EAA Collaborative Research CompetitionThe American Academy of Advertising – European Advertising Academy Research Fellowship Competition intends to promote collaborations between the American Academy of Advertising (AAA) and European Advertising Academy (EAA) scholars and advertising professionals, offering funding for research and travel to international conferences (AAA, ICORIA) to present research resulting from those collaborations. Any topic that is appropriate for potential publication in the Journal of Advertising (JA), the International Journal of Advertising (IJA), Journal of Current Issues & Research in Advertising (JCIRA), or Journal of Interactive Advertising (JIA) is eligible for the competition.
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