News and Current Events

  

Mark your Calendars for AAA 2027

Vegas

 

Latest News and Current Calls

AAA 2027 Annual Conference Calls

AAA 2027 Research Competitions

AAA 2027 Student Opportunities 

Take Note!

  • Check out the March 2026 AAA Newsletter! Click here
  • New JCIRA podcasts have been posted. Volume 46, Issue 4 and Volume 47, Issue 1

     

    Listen to them on:

     

    1. YouTube playlist The RSS website: https://www.sukkiyoon.com/podcast
    2. Keyword search “Curious and Interesting” on Apple Podcast, Google Podcasts, and Spotify

     

    Episodes include:

    Volume 47, Issue 1

    • Testing Creativity at Scale
    • Not So Inclusive After All
    • When Ads Just “Feel Right”
    • When “Real” Feels Too Real
    • When Values Backfire
    • When Disgust Meets “Right Now”
    • When Ego Boosts Advertising

    Volume 46, Issue 4

    • Viral Laughs, Real Loyalty
    • Smart Tools, Human Judgments
    • Purpose, Defined
    • Are My Photos Worth a Thousand Ads?
    • When Influencers Compare Brands
    • Surveillance in the Advertising Landscape
    • Gone but Not Forgotten
    • Inside the Mind of the Media Planner

     


    Each episode is an open-access, two-minute, layman’s language summary of a paper published in JCIRA.


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